New Zara pop up in Milan

New Zara pop up in Milan

Inditex continues to open pop up in Europe, this time in Milan. Inditex continues its journey, almost alone, towards the establishment of ephemeral stores, or pop up, as they are usually called. It seems decided, this time through his star firm Zara and nothing less...
First pop up of amazon in Madrid

First pop up of amazon in Madrid

Today closes the first pop up of Amazon in Madrid after his journey of six days. With the still present hangover of Black Friday, today November 26 closes the first pop up (or ephemeral store) of the Amazon company in Madrid. Coinciding with other openings of the same...
Veganism attacks again

Veganism attacks again

A Rombaut chancla in the shape of lettuce is the new claim of veganism. Mats Rombaut is the creator of everything that smells of veganism in the world of fashion; It’s not a secret Whenever there is a milestone that touches, even from a distance, the vegetarian...
Augmented reality in Zara

Augmented reality in Zara

Zara uses new technologies, such as augmented reality, to surprise its customers. The last experiments of Zara are giving of what to speak more than ever. The augmented reality and the parcel delivery machines are the company’s new bets; and they are being news....
What costs us the counterfeiting?

What costs us the counterfeiting?

The EU loses 60,000 million due to the business of counterfeiting. The Intellectual Property Office of the European Union (EUIPO) recently revealed, after a new investigation carried out in recent years, that counterfeiting, in different sectors, entails a loss of...